UI/UX ARCHITECT | DESIGNER | RESEARCHER | PRODUCT OWNER


Intro

I specialize in UI/UX Architecture & Design for enterprise level software, web applications, native applications, and mobile applications. I have extensive industry knowledge in global finance, online/mobile banking, fin-tech, eCommerce, personal and commercial insurance applications. I’m an Adobe Certified Expert with 20 years experience in visual communications and 12 years experience in UI/UX Architecture, design, and research.

Skills

SOFTWARE

UI/UX: Figma, Sketch, Adobe XD, Zeplin, Plant, InVision

Design: Adobe Photoshop, Adobe Illustrator, Adobe After Effects, (Creative Suite)

Platforms: Singlepoint, Demandware, Radial, Microsoft Dynamics AX, Guidewire

CMS: Magento, WordPress, DotNetNuke

Project & Code Management: Jira, Rally, Version1, Team Foundation Server, GIT

Cloud platforms: Azure, AWS

LANGUAGES

HTML, CSS, JavaScript, Angular, React, JQuery, ASP.NET

Experience

UI/UX Lead Architect / Designer & PO

American Express

02/2021 ~ Present

Role: Senior architect & designer within the Global Network Modernization department. Duties included research and project management which involved managing distributed onshore & offshore UI and integration teams, as well as reporting to stakeholders. Focusing on internal and external financial enterprise software for global initiatives.

  • Created DLS of NEMO global network.
  • Conducted user research and synthesized findings into UX artifacts, app features and enhancement requirements.
  • Created prototypes and test flows for usability testing. 
  • Developed user flows, wireframes, prototypes, and visual design layouts.
  • Authored technical documentation and user guides for corporate knowledgebase.
  • Worked with PM’s to refine PI’s, as well as define and accept stories. 

UI/UX CRO Designer/Developer

Armored Republic / AR500 Armor

02/2020 ~ 08/2020

Role: Lead UI/UX designer role focusing on CRO strategy and implementation. Responsible for enhancing customer facing websites and internal CRM and WHM applications.

  • Created journey maps, wireframes, prototypes and content.
  • Developed code for ecommerce CMS
  • Managed UX Optimizations
  • UI/UX Research, performed A-B testing, heat maps, usability testing.
  • Developed usability research methods with an emphasis on Conversion Rate Optimization.
  • Designed the interactions and the process flows, and the user and sales funnel flows. 
  • Managed E-Commerce integrations with 3rd Party vendors.
  • Developed web site code (HTML, CSS, JavaScript coding) and Magneto and WordPress development. Managed version control.

Web Portfolio Manager

Everlast Boxing | Antigua

09/2017 ~ 10/2019

Role: Strategic level web portfolio manager position within the IT department. Discipline required a high level of knowledge in UI/UX design, research, web design, front-end development, and project management. Developed design language systems for corporate brands and implemented new standards across all digital products. Responsible for all facets of UI/UX design and development.

  • Managed the development and enhancements of Antigua’s web portfolio:
  • UI/UX Designer for all digital properties, applications, web sites, and portals
  • Online Ordering Application Experience Developer
  • Electronic Service Center Web Portal and Application Product Owner
  • Corporate Sales web site Product Owner & Developer
  • Antigua.com Product Owner & Developer
  • Shop.antigua.com Retail Web Site Product Owner & Developer
  • Partner web sites for Bridgestone
  • Everlast Ordering Application Product Owner & Developer
  • EDI Integrations Product Owner
  • Managed project backlog & product feature releases.
  • Managed projects and communications to the stakeholders and ensured project expectations were met. Worked in a cross-functional role to develop and execute requirements based on research and analytic data.
  • Established and executed Agile processes with cross-functional teams, QA processes, and test environments. 
  • Managed the Azure DevOps team of developers as well as served as an active developer to monitor the service for uptimes and storage maintenance.
  • Managed distributed onshore & offshore integration teams, and developers.

UX Designer & Web Developer

PETSMART

10/2016 ~ 8/2017

Role: UI/UX Web Developer role within the Marketing department. Individual contributor delivering front-end development, UI designs, and updates for ecommerce sites and mobile applications.

  • Coded and published weekly promotional content on Demandware platform that supports desktop and responsive designed mobile web.
  • Developed wireframes, journey frameworks, and functioning prototypes
  • Developed UX features from data-driven analytics.
  • Developed designs and layouts for the mobile applications team for B2B and B2C sites
  • Provided E-Commerce Strategy Implementation using SCRUM & AGILE Methodologies
  • Performed code integrity analysis and codebase version control.
  • Maintained and developed customer facing petsmart.com for US & Canada.
  • Performed A/B Testing and Split testing to quantify user experience and marketing objectives.

Professor, College of Fine Arts & Production | Web Technologies

Grand Canyon University

01/2014 ~ 10/2016

Role: Professor and subject matter in the College of fine arts technology department. Focus on web applications, mobile applications, web technologies and web design best practices.

  • Provided a positive example to students by supporting the University’s Doctrinal Statement, Ethical Position Statement and Mission of Grand Canyon University.
  • Approved to teach all courses within the web programming and mobile applications Bachelor degree program.
  • Subject Matter Expert; Authored competency-based in-class and online coursework
  • Ensured program learning objectives are being met.
  • Partnered with Enrollment, Academic, and Finance counselors to provide support to students.

Instructor | IT & Mobile Applications

Collins College

01/2010 ~ 01/2014

Role: Professor and subject matter expert in the field of IT and Web Development. Developed coursework materials and lectures for web design and mobile applications. Department chair for web studio, portfolio review showcase, and mentorship program.

  • Worked with career counselors to develop student learning paths.
  • Facilitated classroom discussions, assessing student performance and preparing students to be successful leaders in their chosen profession.
  • Instructed theory and practical applications regarding web technologies and web design best practices.

Education

BFA, Art Institute of Phoenix

Certifications and Licenses

  • Adobe Certified Expert
  • SAFE Product Owner (Amex)

Contact:

623-202-7017